For Quesadillas It's $1, But It's a Lot of Cheese

Such is the explanation for California Tortilla's extra charge for low-fat cheese. Everything else, it only costs $.30 - something about the explanation got at a much larger truth. If you're willing to pay an extra dollar for less fat, are you also willing to pay less for a taco that naturally comes with less cheese? Or maybe you could just ask them to go light on the cheese? Of course not - contrary to the spirit - you want a LOT of cheese. You just want to feel slightly less guilty about it. And of course, not many people really do this - otherwise they'd buy enough low fat cheese for it not to cost so much extra. Right?